Grad Guard
GradGuard Website
New page designs for an established corporate site.
Client
My Role
Platform
Background
GradGuard's website was already built with a clear style but needed to be updated with additional pages. The Careers page was fully revamped to include more information and better describe the culture of GradGuard. The International Students page was created from scratch to better provide information for the niche market of students coming to the US from other countries. Lastly, I created the Advisory Board page to outline the Board's role in GradGuard's operations and provide transparency about board membership. The web pages were all built and designed to interleave nicely into the existing site, and while the overall design style was quite established, I enjoyed finding new ways to distinguish the pages.
Design Process
Multiple pages were fleshed out and designed over six months, and implemented by the in-house team of developers. To identify major themes and procure content for each page, I interviewed various stakeholders and audited existing content.
Designs were crafted to fit within the existing ecosystem of GradGuard's brand by using illustrations, typography, and colors that were harmonious with already existing pages.
Multiple rounds of design were performed on designs, and I coordinated with stakeholders from Marketing, Creative, HR, and Product in to create finalized designs that would be both informative and beautiful for viewers.
